Marketing That Matters
by Marcedes Schindler
Marketing That Matters is a regular expert advice guest column that explores ways small businesses can become more visible in a crowded and complex digital marketplace.
Your small business is running well so why is it still invisible to new customers?
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September 8, 2026
Marketing That Matters by Marcedes Schindler, THE HOTEL INSIDER Whether you operate a hotel, coffee shop, boutique or another Blount County business, you may be doing everything right behind the
Think Your Small Business Can Ignore AI?
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June 13, 2026
Marketing That Matters by Marcedes Schindler, THE HOTEL INSIDER There is a lot of hesitation among small business owners when it comes to artificial intelligence. Some think it is too
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